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3 Steps in
the Creative Process
Finding
a creative idea
Determining a technique or method
Organizing the parts in your space
1. Idea Selection:
What are you trying to express? What is the theme? What is the
purpose or meaning to the world.
2. The Medium
or Method of expression:
What technical skills are needed to bring the form into being.
3. Design:
The Plan or Composition.
Integration of the parts in such a way as to create variety
and unity.
Allowing the meaning and purpose of the work to find its best
expression.
The Visual Elements
Design builds on Visual Qualities that make up any visible
thing.
Space
Line Shape or Form
Texture Tone Color
Mass Contour Illumination
The visual
elements do not occur alone but are inter-related.
The visual elements do not occur alone but are inter-related.
The visual elements do not occur alone but are inter-related.
The Design Principles
There are two aims of design, they are:
Form follows function. AND
Variety in Unity
Design Elements:
Design elements are descriptive of the effects which happen
when visual elements are placed together in any particular way.
Contrast:
The difference which happens when two or more elements are
compared.
Movement: The apparent direction that the eye will
take when viewing the forms and elements in their space.
Rhythm: The effect of units repeating at a
particular rate or interval.
Dominance: The apparent emphasis of one form or
color or another element.
Opposition: One movement or direction meets an opposing
movement (vector.)
Confusion: Two many different forms or directions:
It produces a general strangeness or lack of clarity in a composition.
Field: The space that surrounds or encapsulates a certain
form.
Quality: The essential type which characterizes an
element. such as, line quality: curving, angular, energetic, textured,
colored, heavy, etc.
Repetition: The repeating of any element. A certain
element is repeated, such as, vertical lines; rounded forms; the color
brown, etc.
Alternation: A sequence in which two or more elements are
repeated in a sequence.
Inversion: The mirror image of a form or a negative
version in repetition.
N-, N-, N-, Nuttin
Succeeds Like Success!
Yaaa!
2008
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